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本文導(dǎo)讀目錄：

1、中國農(nóng)機企業(yè)如何實現(xiàn)國際化？這4種能力缺一不可（英文）

2、中國農(nóng)機企業(yè)家峰會2018年會在新疆召開

中國農(nóng)機企業(yè)如何實現(xiàn)國際化？這4種能力缺一不可（英文） ♂

中國農(nóng)機企業(yè)如何實現(xiàn)國際化？這4種能力缺一不可（英文）

The internationalized dream of Chinese agricultural machinery enterprises is always there. Even very small companies are planning and operating their export operations.

So, how does Chinese agricultural machinery enterprise internationalization? The author thinks, at least do solid domestic business, and have enough talent, have their own competitive products. Then fight with the world's top master, grow into a respectable international company.

Build solid business

China itself is a very large market. Of course, if it is true that there are natural international trading companies, which can grow into a large international company, I think it is nothing in all cases.

Doing a good job in the domestic market has two meanings: first, the domestic market itself is not so small, and only with a certain volume can it supports the development of overseas business; second, the domestic market is not simple. If the domestic market cannot cope with problems such as big horses and small cars, it will be more difficult to deal with the more complex international trade rules.

So to what extent can domestic business be internationalized? I think this is not a foregone conclusion. When the company is very small, it can plan internationalization and gradually understand and develop overseas business.

Generally speaking, solid good domestic business is the premise of going out.

Breakthrough in talents

The shortage of talents is one of the biggest obstacles hindering the development of agricultural machinery industry. From the perspective of educational background alone, the institutions of agricultural machinery industry are slightly higher, followed by the employees of agricultural machinery enterprises, and the dealers and end-user groups of agricultural machinery are lower.

In fact, talents can be acquired through self-cultivation or introduced through professional manager mode, which has long been operating in the transnational giants, but Chinese enterprises have basically no experience in this aspect.

If you want to enter the international market competition, I am afraid is also a long way and obstacles without international talent. If our agricultural machinery enterprises want to make a profit in the international competition, we need more cutting-edge talents and more people to be able to control more cutting-edge talents.

Build competitive core business

In colloquial terms, "no one can get away with anything." This is the same as the above mentioned; there is no substitute in a certain area. We need to build a competitive core business.

If the lack of competitive core business, means that the more the spread of the more dangerous, more easily collapse; It also means you're in a low-value, high-cost business.

For example, before China's agricultural vehicle industry is very popular, hundreds of companies across the country think they have the ability to do first. Butfinally to spell out the price of time, everyone is powerless.

But after enough competition, why did only Shifeng and Wuzheng win? Because that these two enterprises create their own core competitiveness.

So, how to build a competitive core business? The author thinks, everything should start from end user demand. Agricultural machinery is different from other mechanical equipment; the customer group it faces and the working environment it faces have particularity.

Starting from the requirements of end users, it includes the requirements for product quality and performance, technical upgrading, after-sales service, human care, business risk support and other service requirements.

Do the development that adapts to the market

The development of adapting to the market has two meanings: one is to have different product strategies in different markets; the other is to compete in developed markets to improve the ability.

The best way to become an international company, or to quickly improve your capabilities and compete in developed markets, is to do so. Just like if you want to be a master, you may fight with a group of weak people all day long, but you may not get promoted even if you try hard. There is a famous line in kung fu panda: always do what you can and you will never make progress.

中國農(nóng)機企業(yè)家峰會2018年會在新疆召開 ♂

中國農(nóng)機企業(yè)家峰會2018年會在新疆召開

2018年10月19-20日，中國農(nóng)機企業(yè)家峰會2018年會在新疆維吾爾自治區(qū)召開。

中國農(nóng)機企業(yè)家峰會成員單位第一拖拉機股份有限公司朱衛(wèi)江總經(jīng)理、約翰迪爾(中國)投資有限公司劉鏡輝董事長兼總裁、雷沃阿波斯集團李金良總經(jīng)理、愛科全球副總裁楊青、常州東風農(nóng)機集團有限公司丁祥耀副總經(jīng)理、山東五征集團姜衛(wèi)東董事長、凱斯紐荷蘭工業(yè)中國區(qū)農(nóng)業(yè)及工程機械總裁盧卡·馬納蒂等企業(yè)負責人參加年會。

會議還特邀中國農(nóng)業(yè)機械工業(yè)協(xié)會陳志會長、生態(tài)環(huán)境部大氣環(huán)境司韋洪蓮處長、新疆維吾爾自治區(qū)生產(chǎn)建設(shè)兵團農(nóng)業(yè)機械化管理局丁衛(wèi)東局長、新疆維吾爾自治區(qū)農(nóng)牧業(yè)機械管理局裴新民總工、新疆維吾爾自治區(qū)農(nóng)牧業(yè)機械產(chǎn)品質(zhì)量監(jiān)督管理站朱堂忠站長、科樂收農(nóng)業(yè)機械(山東)有限責任公司張金望CEO、河北中農(nóng)博遠農(nóng)業(yè)裝備有限公司張國彬總經(jīng)理、東風井關(guān)農(nóng)業(yè)機械有限公司盧鋒董事長、濰坊谷合傳動技術(shù)有限公司李俊年董事長、大族激光行業(yè)及大客戶部夏劍杰總經(jīng)理作為特邀嘉賓出席了峰會活動。

本屆年會聚焦國IV排放升級和營造健康行業(yè)氛圍，座談會由中國農(nóng)機工業(yè)協(xié)會副秘書長寧學(xué)貴主持，陳志會長做了重要講話，韋洪蓮處長介紹了國IV排放標準制定背景及出臺準備情況，并認真聽取了企業(yè)家們對國IV排放升級的有關(guān)建議。

參會嘉賓就企業(yè)在國IV升級中遇到的問題及采取措施做了交流，就落實國IV排放升級政策、加強國IV農(nóng)機產(chǎn)品監(jiān)管及與農(nóng)機購置補貼相結(jié)合等提出了可行性建議，并就國IV升級排放共同發(fā)起承諾和倡議。

座談會上還就農(nóng)機購置補貼有關(guān)實施措施和營造健康行業(yè)氛圍進行了熱烈討論，達成了共識。 

丁衛(wèi)東局長和裴新民總工向參會企業(yè)家介紹了新疆維吾爾自治區(qū)生產(chǎn)建設(shè)兵團和新疆維吾爾自治區(qū)自治區(qū)農(nóng)業(yè)機械的推廣應(yīng)用有關(guān)情況。

年會中，還進行了中國農(nóng)機企業(yè)家峰會秘書長交接儀式，李金良總經(jīng)理代表首任秘書長總結(jié)了上階段工作，經(jīng)提議由約翰迪爾(中國)投資有限公司作為下一屆秘書長并獲得通過。

交接儀式后，劉鏡輝董事長代表新任秘書長在發(fā)言中表示將與各成員共同發(fā)力，積極開展有益有效交流，促進行業(yè)健康有序發(fā)展。會上還談?wù)摿朔鍟U容及設(shè)立觀察員等議題。

年會期間，與會嘉賓受邀參觀了新疆維吾爾自治區(qū)喀什地區(qū)麥蓋提縣五征集團萬畝現(xiàn)代農(nóng)業(yè)示范園，觀摩了耕整地、植保及采棉機械作業(yè)，考察了五征多浪羊良種繁育示范基地和花卉栽培基地。